So what if we can not beat them in football?


2013 is a very special year for Cannes lions as the festival completes sixty amazing years of celebrating creativity, India joined the party late but nonetheless quickly made an impact with Fevicol in late 90’s thanks to Piyush and his talented brother, Fevicol went on to become an icon for Indian creativity till Times ofContinue reading “So what if we can not beat them in football?”

Creative v/s Media.


  Why creative agencies win media awards?   Be it Cannes or Goafest, why is it creative agencies steal the thunder from media guys? What is it about awards which brings magical enthusiasm from creative agencies? What can media brothers learn from hated separated cousins?   Believe me I am a neutral party here. IContinue reading “Creative v/s Media.”